Dominos Pizza

If you watch any television at all I can almost garuntee that you've seen Domino's new P.R. campaign. In an attempt to gain customer loyalty and public opinion, Dominos has created a customer survey located right on the box.
  The survey will let Dominos know what customers think about their chicken. The reason I think this is a positive campaign is because of how it is presented. In the commercials you meet everyone in the company from the person who makes the chick all the way up to the C.E.O. and head of Public Relations. The commercials create the illusion that the C.E.O is talking to you directly and perhaphs makes you feel a part of the Dominos family.
  In the past year Dominos has done a lot of postive things for their public image. Their strategy to gain customer loyatly was succesful and has helped the company increase sales.

Is "winning" what it used to be?

Unless you have been hidden under a rock for the past two weeks, you have probably heard something about Charlie Sheen. From a public relations perspective I couldn't help but ask myself, who is in charge of Charlies' public image? After digging around I found the asnwer to my question.....no one. Charlie Sheen's public relations manager resigned on March 2nd after Sheen was quoted saying " "I respect Stan, he was doing the best he could ... but ... I probably would have come up with something better." This comment was said after Mr. Rosenfeld told the media that Charlie was acting the way he was because of an alergic reaction. The reason I'm writing this post is to highlight what happens when a client and their p.r. specialist are not on the same page. While Charlie is in desperate need of a new public image, he is also in desperate need of someone who understands him and his situation and acts appropriatly.